A visionary endeavor by the esteemed Hon. Al Attar, the distinguished master perfumer, has culminated in the creation of 15 exquisite fragrances for the brand. The initial eight fragrances form a Niche Collection, aptly designated as the ‘First Generation.’ Each scent, in its concept, presentation, and olfactory profile, embodies a unique facet of Dubai—from its sweeping beaches to its soaring skyscrapers, reflecting its allure as a haven for the affluent and celebrated. Following this, the subsequent release of nine fragrances constitutes an Ultra-Niche Collection, known as the ‘Second Generation.’ This collection is remarkable for its evolution of the previous fragrances, meticulously crafted to echo the same attributes that define the vibrant city of Dubai—Innovation, World-class Quality, Luxury, Unparalleled Creativity, and Masterful Craftsmanship. Together, these 15 fragrances encapsulate a singular, remarkable essence of the city.

Plethora Perfume Lounges provides a variety of best Niche Perfume brands in the UAE, other GULF regions, and worldwide. We make easy access to Luxury fragrances and niche parfum from around the globe. We create lasting connections between our customers and their favorite brands through our Premium Lounges and Exclusive Online Selling Station.
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